dreXeL's Blog
Thoughts, Musings, Ramblings, Etc...

Doctors’ Speakers Network
I loved this project. It was for a team of awesome doctors in Silicon Valley who give lectures on nutrition and wellness to corporations like Adobe, Sony, HP, Symantec, Netgear and Samsung. They wanted a brand update and a new website. I had a lot of creative freedom on this one.




Sierra Del Tigre
This client decided to take her land and protect it by turning it into a conservation. It’s what’s called a “cloud forest”, meaning a forest at the top of a mountain so high it’s actually in the clouds.
The views and wildlife and nature are breathtaking. The task was to create a brand which showed in an instant what Sierra Del Tigre is, including all parts of the landscape.
Just working on this logo and website made me want to go to Costa Rica SO BADLY! I should have tried the whole “I think I need to see the place IRL to really be able to get the feel of the brand.”

